What do you when you fear something? Do you resolve it or avoid it? I have been an integrated marketer for 20+ years, but I am somewhat new to content marketing. At times, when I am working on something to publish online, I draw a blank. I can easily write ads, analytical reports or develop marketing collateral, but the thought of writing a blog or publishing an article makes me so nervous.
I have resolved my fear of public speaking through being active in Toastmasters. Getting Feedback and working on my craft, has helped me evolve as a speaker. I now love writing and delivering speeches.
To take my writing to the next level, I recently joined the 2020 Stretch Yourself Challenge. It is a 30-day event focused on content marketing.
My goals are to:
-Alleviate my writer’s block
-Develop a blog
-Update my website.
This is my first time doing the Stretch Yourself Challenge. I am so excited. I am posting daily to the online message boards and enjoying participating in the meetings. The Triads in Stretch Yourself are wonderful. Triads consist of three people meeting to share their projects while giving feedback and support to one another. I love getting tangible advice to improve my projects. Thus far I am fine, but some people have warned me that triads can be addicting.
I plan to do the following Stretch Yourself challenges:
-Apply to speak at conferences
-Write blog posts
-Develop a Virtual Summit
I am looking forward to applying to present at conferences. I had a wonderful time speaking at the 2020 WordCamp Miami. I loved networking with the speakers and participants. As part of the Stretch Yourself challenge, I will update my blog with fresh information. Although I have planned events for almost thirty years on and off-line, the world of Virtual Summits is new to me. Virtual Summits are a great way to meet speakers and further your personal brand.
Columnist Al Wiseman, once wrote that he was tired of repeating his New Year’s Resolutions, so he just made a checklist with check boxes to avoid having to write the list again for many years. Some of us have been writing ditto on our standard content marketing project checklist for far too long. I recommend the Stretch Yourself Challenge so that you can start moving forward through taking things off your list.
One of the greatest assets of the Stretch Yourself is challenge is Kelly McCausey. She is a gem. Kelly has created a Stretch Yourself Content Marketing Home Study Guide with step by step directions to achieve your challenges. Grab the 2020 Stretch Yourself Challenge Manual NOW! At $42, it is a steal. Use coupon code 2020SELFSTUDY to secure the discount.
Whether you have avoided doing a content marketing project due to procrastination or fear, this is the right challenge for you. I discovered the Stretch Yourself Challenge in August of 2020. My only regret is not doing it sooner.